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Ecommerce Marketing Manager Cover Letter Example

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Online revenue growth+64%
Repeat purchase lift+22%
AOV increase+18%

This ecommerce marketing manager cover letter example complements the ecommerce marketing manager resume example.

It demonstrates how to reference wins like achieving +64% online revenue growth, achieving +22% repeat purchase lift, and achieving +18% aOV increase without repeating your resume word for word.

Bring personality forward by emphasizing strengths such as Owns full-funnel ecommerce strategy from acquisition through retention, Applies shopper insights to merchandising, testing, and messaging decisions, and Partners with ops and finance to balance growth with profitability.

Cover Letter preview for Ecommerce Marketing Manager Cover Letter Example
How to use this cover letter
Dear Hiring Manager,

I'm thrilled to apply for the Ecommerce Marketing Manager role, where I can bring my passion for driving online growth to your team. With a proven track record of boosting online revenue by 64% through smart paid acquisition and retention strategies, I'm eager to contribute to your ecommerce success.

At Harbor & Sol, I led the ecommerce P&L for a thriving DTC lifestyle brand, optimizing everything from paid social campaigns to on-site merchandising. By leveraging shopper insights and A/B testing, I achieved a 22% lift in repeat purchases, turning one-time buyers into loyal customers. This hands-on approach not only fueled sustainable growth but also strengthened our full-funnel strategy from acquisition to retention.

Collaborating closely with operations and finance teams, I balanced aggressive revenue targets with profitability goals, resulting in an 18% increase in average order value through targeted email automation and conversion rate optimization. My expertise in ecommerce strategy and marketplace management ensures data-driven decisions that deliver real impact. I'm excited to bring this collaborative energy to your organization.

What sets me apart is my ability to own the entire ecommerce lifecycle while applying analytics to refine merchandising and messaging. These strengths have consistently driven results in fast-paced environments, and I'm confident they align perfectly with your needs in growth and retention marketing.

I'd love the chance to discuss how my background in paid search, retention marketing, and beyond can help elevate your ecommerce initiatives. Thank you for considering my application—I look forward to the possibility of connecting.

Sofia Nguyen
Ecommerce Marketing Manager | Merchandising & Retention

Highlights

  • Owns full-funnel ecommerce strategy from acquisition through retention.
  • Applies shopper insights to merchandising, testing, and messaging decisions.
  • Partners with ops and finance to balance growth with profitability.

Tips to adapt this example

  • Highlight one key metric like +64% online revenue growth early to grab attention and demonstrate scale.
  • Weave in job description keywords such as 'ecommerce strategy' naturally in the intro for immediate relevance.
  • Structure body paragraphs around specific achievements, quantifying outcomes to build credibility.
  • End with a forward-looking call to action that invites discussion and shows enthusiasm.

Keywords

Ecommerce StrategyMerchandisingRetention MarketingPaid SocialPaid SearchEcommerceGrowthLifecycle
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