expanded reach
Expanded reach refers to the strategic growth of an organization's influence, market presence, or customer base through targeted initiatives that increase visibility and accessibility. It emphasizes measurable expansions that drive business growth and long-term sustainability.
Resume bullet exampleWhen to use it
See how to use this word effectively in your resume with real examples and best practices.
Resume bullet example
Real resume example
Expanded reach to 15 new international markets by launching targeted digital campaigns, resulting in 40% increase in global customer acquisitions within one year.
This bullet highlights measurable outcomes and tactics, making the achievement concrete and impactful.
When to use it
Use 'expanded reach' in achievement sections of resumes for marketing, sales, or business development roles to showcase quantifiable business impacts. Pair it with specific metrics like percentage growth in audience size or new market entries, and briefly describe the methods such as digital strategies or partnerships to demonstrate your role in achieving these results.
Pro Tip
Pair this word with metrics, tools, or collaborators to show tangible impact.
Tips for using this wordLayer context, metrics, and collaborators so this verb tells a complete story.
Action point
Quantify expansion with metrics like 'grew audience by 30%' to add credibility.
Action point
Contextualize with industry-specific tactics, such as SEO optimizations or influencer partnerships.
Action point
Position it early in achievement bullets to emphasize strategic contributions.
Action point
Tailor to role by linking to business goals, like revenue growth or brand visibility.
Action point
Use active voice to convey ownership, e.g., 'Led initiative that expanded reach'.
Action point
Avoid vague terms; specify channels like social media or geographic regions.
More alternativesPick the option that best reflects your impact.
Broaden Market Presence
Extend Audience Base
Scale Operational Scope
Amplify Global Reach
Grow Customer Footprint
Expand Market Penetration
Enhance Distribution Network
Widen Geographic Coverage
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